Posted in Building Traffic, Increasing Revenue on April 24th, 2009 by Tom Chaffee – Be the first to comment
Given the economic climate, and all the hype surrounding the social web – here are two simple recommendations that cost nothing. Which certainly makes your ROI easy to calculate …
Posted in Sales & Marketing on April 16th, 2009 by Kathi Simonsen – 2 Comments
Are too many clients saying they have no budget? Are you getting half the orders for twice the work? Are your clients choosing Internet ads for one third the price of your print ads? You know everyone is in the same situation but that isn’t calming your bosses’ nerves. How [...]
Posted in General Musings, Increasing Revenue on January 11th, 2009 by Tom Chaffee – Be the first to comment
Call it metadata, meta data or meta-information … what is the difference and why does it matter? The name does not matter – but the concept matters if you like to make money with your publications online …
Posted in Building Traffic, Increasing Revenue on January 9th, 2009 by ePublishing – 1 Comment
It was just over a year ago when I launched a site for a client that had no concept just how much traffic can be drawn to their site by having a Search Engine XML Sitemap in place …
Posted in General Musings on January 8th, 2009 by Tom Chaffee – Be the first to comment
Last October 1st, Comcast, one of the country’s largest ISP’s, began capping bandwidth at 250 GB per month for its residential customers. Two violations and they will shut you off forever, no questions asked. While I do not want to paint as bleak a picture as the celebrated cognoscenti who believe that this move is “the end of the Internet as we know it”, this does represent a quantum shift…